Golf thump labor Golf is a multi-billion dollar industry that is showing a growth in popularity due to media forethought on rising young stars of the sport. Many different play products are needed and sold to the millions of consumers who play this sport annually. Because of the turgid market which exist, there is strong competition between equipment makers to describe their products sold. Of the equipment that is needed to play a round of play, clubs and globs are the or so essential. More notably is the fact that clubs have a nightlong useable life than golf game balls. New golf balls whitethorn be needed every time a linksman goes to the course to play a round. This is because balls check lost or scuffed during play. The high sales turnover which exists with golf balls makes this product lovable to sports equipment producers.
        The purpose of this report is to identify the major competitors of golf ball manufacturers and the size of their market share; Also, this report intends to show the actual marketing programs used by these manufacturers, the profile of the golf ball market, and the current trends affecting the industry. By conducting this research, it may become spare as to what it would take to penetrate and succeed in the golf ball industry, what type markets exist, and how much potential revenues exist.
This research should yield enough information to understand the basic structure of the golf ball market. One question which this research would like to closure is: Is there room for a small business competitor? Â Â Â Â Â Â Â Â According to an industry survey conducted by Standard and lows, golf product sales grossed approximately $3.9 billion in 1996 (5). Of these sales, $789 million dollars were spent on golf balls. Standard and slimys also claim that this industry is expected...
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